Tag Archives: Blitz

Ruth Cole

In an ad from 1934, Ruth Cole, ladies’, children’s and gentlemen’s hairdresser, was at 6, Upper Green East.

In the 1952 Shopping Week booklet, the business was listed as a member of the Mitcham Chamber of Commerce, at 195 London Road, Mitcham.

Hairdressing
Cecilia, 160 London Road, Mitcham.
F. T. Hendry, 145 Streatham Road, Mitcham.
J. Jacobs, 5 Belgrave Road, Mitcham.
Ruth Cole, 195 London Road, Mitcham.

The business may have moved to the London Road due to bomb damage during the Blitz.

In the 1971 telephone directory, the shop is listed as Ruth Cole, Ladies Hairdressers, 195 London Road, Mitcham, 01-648 3828.

This photo from around 1987, shows the shop still being used as hairdressers, and called Goldilocks, next to Ossie’s Taverna.

clip of c. 1989 photo on Merton Memories, photo reference ref Mit_​8_​1-39

Google StreetView of April 2018 shows 195 London Road as a convenience store.

Husband and wife killed in air raid in firm’s basement in London

From Norwood News – Friday 17 January 1941, page 2

HUSBAND AND WIFE KILLED IN RAID
Took Shelter at Premises Bombed in London

Mr. and Mrs F. J. Roberts, Spencer-road, Mitcham, have been the victims of enemy action.

They were in the habit of sheltering in the basement of Mr. Roberts’ business premises in London, and when these were bombed, both Mr. and Mrs. Roberts were killed. Mr. Roberts was well-known and respected in Mitcham.

He was secretary of the penny-a-week collection scheme on behalf of Wilson Hospital, succeeding Mr. Allen, the founder. In this capacity Mr. Roberts rendered good service, and his efforts were much appreciated.

The Commonwealth War Grave Commission casualty record for Francis James Roberts, aged 46, his wife Mary Roberts, aged 48, and their son David Iowerth Roberts, aged 15, states that their address was at 19, Spencer Road, and that they died on 11th January 1941 in the premises of Elder & Fyffes, Bow Street. This company imported bananas, and was renamed the Fyffes Group in 1969, according to Grace’s Guide to British Industrial History.

The 1939 register shows that Mr F.J. Roberts was a Printing Dept Supervisor at the firm.